WINNING BIG AT THE SMARTIES AWARDS!
It’s been another extraordinary year with our extraordinary agency Gorilla! Last night at the SMARTIES Awards we walked away with a gold and a silver award for our 2022 Springbok ad campaign, and boy are we proud! The SMARTIES Celebration of Talent honours global innovation, creativity and success by showcasing each year’s most effective marketing campaigns. To win a SMARTIES Award is an outward sign of marketing expertise, mastery of the mobile medium and the ability to drive results. Winners are chosen by some of the best marketing minds across the globe. A SMARTIES Award winner has demonstrated power over the medium— effectively weaving together a great idea, compelling creative and air-tight execution— to deliver significant business impact.
GOLD AWARD
Long / Short Form Video
SILVER AWARD
Partnership Marketing
WATCH THE EXTRAORDINARY MOMENTS
SPRINGBOKS AD RECAP!
We know that our brand is extraordinary from source to sip.
We could have asked our Springbok friends to simply tell consumers this, but instead we got them to show it.
WITH THIRSTI NATURAL SPRING WATER!
People often ask us – “What makes THIRSTI Natural Spring Water so extraordinary? Is it because it’s crazily rich in vitamins and minerals? Or its almost supernaturally refreshing taste? Have you found the mythical fountain of youth?”
Well, yes it’s all those things. Ok, maybe it’s not the ACTUAL Fountain of Youth, but they’re close. You see, THIRSTI Natural Spring Water is extraordinary because where it comes from is extraordinary.
It all begins at our home in the foothills of the majestic Klein Drakensberg Mountains, where an extraordinary spring of the purest water flows through the rock to the surface, gathering its minerally goodness like calcium, magnesium, and potassium.
When you take a sip of extraordinary THIRSTI Natural Spring Water, you are taking a sip from our extraordinary source. We don’t want our water to just satisfy your thirst – we want each sip to transport you to our magical home. We want you to taste the crisp, fresh mountain water, hear the wind blowing through our evergreen forests, and enjoy the feeling of peace and tranquility that we experience every day here at our extraordinary source.
This year, we want you to Take a Sip to Extraordinary.
It all begins at our home in the foothills of the majestic Klein Drakensberg Mountains, where an extraordinary spring of the purest water flows through the rock to the surface, gathering its minerally goodness like calcium, magnesium, and potassium.
When you take a sip of extraordinary THIRSTI Natural Spring Water, you are taking a sip from our extraordinary source. We don’t want our water to just satisfy your thirst – we want each sip to transport you to our magical home. We want you to taste the crisp, fresh mountain water, hear the wind blowing through our evergreen forests, and enjoy the feeling of peace and tranquility that we experience every day here at our extraordinary source.
This year, we want you to Take a Sip to Extraordinary.